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Compassion
Sydney
Services provided
- Public Relations
- Creative Concept Development
- Event Production & Management
- Activations
- Influencer Marketing
- Brand Collaborations
- Sponsorship
About
SJW PR worked closely with presenting partners Pallas Capital and Fortis Developments on behalf of Compassion to deliver the inaugural Compassion Charity Gala in Australia.
In addition to executing a strategic marketing and communications strategy to maximise awareness and hype for the event and charity itself- which at the time did not have a presence in Australia, SJW PR creatively directed and managed the event production, public relations, sponsorship, talent and influencer marketing. Compassion raised just under half a million dollars which was a landmark result for its first event, in addition to receiving considerable earned media pre and post event across leading Australian publications.